Goal Buy Play AI to accelerate the development of its Audio generative AI

Goal He wants to master all the facets of the generative AI, from the images to the video and, of course, the audio. To advance this last point, the technological giant has just closed an agreement through which acquired to play aia specialized startup Voice technology based on AI.

This is Play AI, the new goal acquisition

According to the information published on its website, Play AI's mission is “to make the Creation of conversational voice experiences of the pleasant be accessible to all companies, developers and fans ».

On their platform they offer their services to Develop voice agents promoted by AI capable of operating in 30 languagesof low latency, safe and compatible with local implementations. They assure that these agents are capable of transforming customer service and sales results.

The company also has a tool called Playnote with which its users and users can Create audios from files and data through voice synthesis with ia.

The acquisition cost has not been revealed

The cost of the operation has not been made publicIn fact, the details that have been known in this regard have been announced exclusively by the Bloomberg medium after the target confirmed the purchase. What has been revealed is that The entire Play AI team will start working in the finish line this week under the supervision of Johan Schakwykwho is the recent signing of the finish line from the Voice Company Sesame.

«The work of the beach team in the creation of natural voices, together with a platform for the simple creation of voices, is a Great combination for our work and roadmap in characters from AI, goal, wearables and creation of audio content», Affirms the inner meta memo to which Bloomberg had access.

The year of AI in Meta

Play AI's acquisition adds to a Long list of efforts by goal to boost A 2025 identified by Zuckerberg in January “A defining year for AI”. In fact, at that time, the Meta CEO announced that they anticipated between 60,000 and 65,000 million dollars in this area to develop their AI models and build data centers.

In what we have of 2025the technological giant has presented important novelties related to its products of AI such as, for example: Meta Ai Ai in Europethe presentation of its multimodal AI Call 4 or the launch of the renewed version of Goal AI app.

At the structural level, the company has also made relevant decisions aimed at focusing on the development of what they call “superintelligence.” Recently the Restructuring of the Meta Divisionresulting in a new unit called Superintentintelligence Labs which will group all the teams that work in this technology. Alexandr WangCEO of Scale AI, has been chosen to lead this area.

Likewise, another of the pillars of the goal strategy is talent collection. And, the company has signed several OpenAi researchersone of its fierce competitors in AI. Some of the most prominent names are Trapit Bansal, Shengjia Zhao, Jiahui Yu, Shuchao Bi and Hongyu Ren.

Photo: GPT-4O