How to use Canva's new integration with ChatGPT: Deep Research Connector and Canva Model Context Protocol (MCP)

The AI ​​does not let us stop, not even the big platforms.

Canva has become the First platform that deeply integrates its creative suite with chatgpt.

The company has launched Two key innovations: The deep research connector with ChatGPT and the Canva Model Context Protocol (MCP) server. These tools allow AI attendees to access the creative content in real time, generate new designs and refine existing ones without leaving the conversation.

How to use the deep research connector with chatgpt

With this integration, Canva responds to the need for content creators, marketing professionals and companies to automate processes Without losing creative quality. The deep research connector allows chatgpt Analyze, summarize and enrich presentations, documents and campaigns previously designed in Canva, Eliminating the need to change between applications or search files.

The conversational approach makes AI a permanent creative ally, accessible from any compatible platform, and opens the door directly from tools such as Salesforce agentforce, among others in development.

“We are integrating Canva directly into the tools of AI that people use daily so that they can generate ideas to create and publish content more quickly. This is a great step in our vision of simplifying the complex and building a workflow of everything in one that is safe and accessible to everyone,” says Anwar Haneef, general director of the Canva Ecosystem.

Some sectors that can be benefited by Canva's deep research connector:

Marketing: With this connector you and your team can make summaries of campaign reports, obtain key brand guides messages and carry out launch plans.
Owners OF COMPANIES: Allows analysis of business reports, summarize meetings and explore expansion plans.
Sales: With this integration analyze customer comments becomes easier, in this way you can search (and find) key value proposals, or prepare proposals from a price sheet analysis, for example.
Teachers: When extracting key presentations points to plan classes and study programs according to learning standards, you can use the Chatgpt connector to make it faster and more exact.

How the new Canva Model Context Protocol (MCP) works

The launch of the MCP server positions Canva as an infrastructure of the robusta, where any assistant can access all history of design, templates and user tools. This It allows to create From presentations to posts for social networks, with Content aligned with the brand, in real time and with a single command.

In addition, attendees can automatically fill in graphics, change formats or even import PDF files from a link without raising them. All this respecting privacy standards through Canva Shield, Your security system for AI.

“With MCP, AI can generate more relevant, visually rich and contextualized content,” says Nate Gonzalez, responsible for OpenAi business product.

IMPULSE TO PRODUCTIVITY AND BRAND CONSISTENCE

This alliance between Canva and Openai benefits both large companies and small brands. Applications cover from marketing campaigns summaries to the preparation of commercial proposals, through educational planning. All without leaving the conversational environment, and with a visual coherence guaranteed thanks to the contextual data and automation.

This integration adds to other initiatives such as Canva IA and Canva Programmingwith more than 18,000 million uses of AI tools by its 240 million users, including 95 % of Fortune 500 companies.